Embracing the Founder Mentality in Podcasting

Podcast Architects firmly believes in harnessing a founder mentality in all we do. To have a founder mentality is to take ownership, assume responsibility, and behave as a business owner would. This core value of ours expands beyond enterprise. We believe in taking ownership in all of our outcomes in life – be it our work, our relationships, personal growth, and more. We’ve found that this core value intertwines seamlessly with podcasting.

The importance of approaching podcasting with intention cannot be understated. The level of ownership and responsibility that goes into a podcast is what differentiates an average podcast from a phenomenal podcast. A good place to start in developing a founder mentality for your podcast is to imagine your podcast as an extension of yourself. Your podcast is your megaphone – the bridge from your voice to the world. This is your chance to be heard, and this opportunity must not be taken lightly. Your podcast is exactly that, your podcast. This is your way of putting your best foot forward, connecting with an exceptionally large audience, and presenting to the world exactly who you are and what you are all about. Having a deep sense of passion is also a part of having a founder mentality. Driving passion into your podcast will be noticeable to your audience and will yield improved content quality and audience engagement.

Approaching your podcast like a business owner can lead to monetization opportunities. On the surface, a podcast may simply appear to be a monologue or conversation between people; however, there is a deeper layer to explore and make use of. When being intentional about making the most out of your podcast, it can be a fulfilling revenue-generating experience.

There are several different methods to monetize a podcast. A few common approaches of doing so are sharing the opportunity for the audience to partake in coaching and consulting services, invest in courses, or sign up for a membership or enrollment, especially in an educational institution. There are many strategies for having your podcast as an additional stream of income, and it’s worth giving some thought as to what the best approach for yours is.

By embodying the founder mentality and taking pride and ownership in your podcast, it should go without saying that the quality, passion, and engagement of each episode will astronomically outshine any average podcast. The audience will feel your energy, develop a stronger connection to you and your message, and potentially become a future partner, colleague, client, or student of yours. The growth that comes with having the mindset of a founder spills into all areas of life and is a certain path to having a successful and fulfilling podcast – that’s why Podcast Architects believes so strongly in this core value. If you are ready to launch, improve, or monetize your podcast with all the pieces of the puzzle put together for you, here is your green light to get started.